Gabriel Coe and Nathan Coe
Senior Managing Director of Investments
Hatcher Coe Group
Marcus & Millichap
Columbus, Ohio
Brothers Gabriel and Nathan Coe, both senior managing directors with the Hatcher Coe Group of the Columbus, Ohio, office of Marcus & Millichap, have built a long record of success in the self-storage sector.
The numbers tell the story. In their nine years with Marcus & Millichap, the Coe Brothers have closed the sale of more than $4.4 billion in self-storage transactions while representing properties in 39 states. In 2021 and 2022 they ranked in the top 40 out of about 1,900 agents across all product types at Marcus & Millichap. Gabriel and Nathan are along with their partner are currently ranked 14th across all product types for 2023.
Overall, the Coe brothers and their team closed 294 properties in 2022 totaling $2.1 billion in sales.
What’s behind this team’s success? It starts with hard work.
Gabriel’s peers point to his relentless work ethic combined with his proactive approach of making 100 buyer/seller outreach calls each day. This has allowed Gabriel to establish and maintain an extensive network of highly qualified self-storage buyers.
This work ethic didn’t come naturally to Gabriel. He had to build it. Overcoming the challenges of the commercial real estate business, especially that first year in the industry, though, fueled Gabriel’s professional growth.
“The sales cycle from making that initial cold call to actually selling a property can span several years,” Gabriel said. “The biggest hurdle for me was acquiring the necessary skills and confidence to establish myself as a trusted expert and advisor. I was definitely a late bloomer when it came to business knowledge, sales techniques, work ethic, personal growth, confidence and habits.”
Despite this, Gabriel said that his sales manager, Michael Glass, believed in him, though he never shied away from telling Gabriel that he was the worst cold caller that he had ever trained.
“Growing up as a slacker and troublemaker fueled my determination to embrace personal growth and development,” Gabriel said. “Since starting my internship at Marcus & Millichap, my passion for real estate, brokerage and self-storage has become all-consuming.”
After graduating college, Gabriel dedicated himself to working 60-hour weeks, making over 400 cold calls each week and reading one to two books a month, all in the pursuit of self-improvement. Along the way, Coe says, he has been fortunate to work with strong mentors such as his partner Brett Hatcher and his brother Nathan.
Gabriel says that when he is not logging hours at Marcus & Millichap, he likes to spend time with family, friends and his amazing girlfriend Kathryn. He plays several sports, including basketball, golf and tennis. He also enjoys reading and traveling.
