Difficult economic times call for creative marketing. The executives at Holladay Properties are proving this today.
South Bend, Ind.-based Holladay Properties recently developed a new concept for leasing existing office space at the Dearborn Building in AmeriPlex at the Port in Portage, Ind.
The 6,203-square-foot office space located at 1575 Adler Circle in Portage was originally occupied by a child-care center, leaving the developer in a lurch when the space was vacated.
“We had this pretty large bit of office space ideally suited for a day care, but not really suitable for anything else,” said Mike Micka, vice president of development for Holladay Properties. “We weren’t really sure what we were going to do with the space since we didn’t have any day-care prospects at the door.”
However, Holladay does have several office prospects looking for spaces between 100 and 1,000 square feet, while most of the existing available office space at AmeriPlex ranges from between 1,000 to 6,000 square feet.
It was by looking for a solution for the many smaller office users, that officials with Holladay developed the idea of the Dearborn Executive Suites.
“It really is the perfect solution to our problem. Now, instead of trying to find one to two new tenants and doing really extensive and expensive renovations to the space, we can use the existing layout to provide immediate space to up to 11 smaller users,” Micka said.
Available offices in the Dearborn Executive Suites range from 138 square feet to 1,009 square feet, and feature a 1,994-square-foot common area.
The larger spaces boast private bathrooms and storage closets, and could house multiple cubicles or be built out for private offices. Smaller offices can be combined or multiple offices could be rented to suit any user.
