ORIX Real Estate Capital, a business unit of ORIX Corporation USA, has changed its brand to Lument effective immediately. In making this change, Lument is unifying its legacy brands, Hunt Real Estate Capital, Lancaster Pollard and RED Capital Group, under a single banner.
“We chose Lument, with its associations with light and energy, to emphasize that our combined company has the expertise, products, resources, and most importantly, the drive and determination to help guide our clients successfully, even during these uncertain times,” said chief executive officer James Flynn.
The rebranding is an important milestone, reflecting the progress Lument has made restructuring its organization, streamlining its processes and investing in new technology in the months following the company’s merger in April of 2020.
Despite obstacles posed by the pandemic, Lument’s portfolio has continued to grow.
“A critical reason for our success is the quality of our people,” Flynn said. “Their knowledge, creativity, and extraordinary commitment have been essential to our ability to perform strongly in the midst of the pandemic even as we were integrating our company.”