Content Studios, a Saint Paul, Minnesota-based startup, is a new company focusing on modern and engaging virtual commercial real estate tours.
With the goals of creating quality, objective content; integrating 3D showcasing within content marketing; and giving viewers control of their virtual experience, Content Studios creates a virtual space that allows renters and buyers to view commercial property from anywhere at anytime.
“We’re now at a point in the digital world where you can showcase your space effortlessly and conveniently,” said Content Studios founder Kevin Toal. “By enhancing your properties’ digital presence as a real estate broker, you improve your content marketing and provide more tour options. Especially during a global pandemic, we provide a safer, more convenient way to tour commercial real estate.”
A combination of photography, 3D virtual tours, drones and virtual technology creates a user experience that separates serious buyers from individuals who do not continue down the sales funnel. 3D virtual tours show 31 percent faster sales in real estate, a 14 percent increase in bookings, a 15 percent increase in web engagement and a 300 percent increase in engagement versus still photography alone.
A recent development in real estate marketing, 3D virtual tours have been used in residential real estate in recent years, growing exponentially in popularity and value. Conducting virtual tours saves time and money for the seller and buyer, increasing sales and providing your audience with a user interface that allows them to get the full 3D experience. With Content Studios currently serving real estate in the Twin Cities, it has plans to expand to Chicago and the rest of the country in other industries such as travel, hospitality, special events and entertainment.
Content Studios uses photography, Matterport, drones and virtual technology to create 3D virtual tours, virtual staging and renovation, schematic floor plans, aerial photography, premium photography and image enhancements to service commercial real estate.