Matthews names chief product and technology officer

Jim Li (Photo courtesy of Matthews.)

Matthews™ appointed Jimi Li as Chief Product & Technology Officer.

As CPTO, Li will lead Matthews™’ technology development strategy and oversee its centralized IT, product, and engineering divisions, uniting product development, software engineering, data scientists, analytics, and AI under a centralized technology organization. The appointment comes as Matthews™ continues to invest in and advance proprietary technology, data infrastructure, and artificial intelligence (AI) capabilities.

Li brings more than 20 years of experience leading technology and digital transformation across finance, retail, media, and professional services at organizations including GE Capital, L’Oreal, Coach, News Corp, and most recently served as Chief Technology Officer (CTO) at ALM. During his tenure at ALM, Li led the company’s AI transformation, helping drive 40% profit growth while scaling its platform to support more than 10 million users globally.

In the last 12 months Matthews™ has delivered two proprietary technologies to its brokers, Artemis and Apollo, and Li will drive their continued development, while leading the firm toward a more connected, AI-native technology environment.

Artemis is Matthews™’ AI-driven CRM, combining real-time ownership, tenant, and comparable data with pipeline tracking, performance dashboards, and predictive recommendations to deliver actionable market intelligence throughout the deal process.

Apollo is Matthews™’ proprietary AI-powered brokerage platform, transforming property and transaction data into valuations, offering memorandums and marketing content while automating financial modeling, sales comparables, market narratives, and deal execution through real-time analytics.

Matthews™’ tech suite is built around a shared company-wide database, connecting data, intelligence, and transaction execution across the commercial real estate brokerage lifecycle.

Together, these capabilities are designed to give Matthews™’ brokers greater market visibility and efficiency, enabling them to deliver faster, more informed advice and execution for clients.